A Content Creator, has to check and do the research for long hours and then plan new ideas according to what’s trending or relatable to his/her audience. The apocalypse did change the entire dynamics of the world, it was pretty hard to see creators coming up with new and innovative ideas every single second. Especially during the lockdown period many people that I know also suffered with the same issues. Basically the most upsetting thing was, ideas being in our heads or in our to-do lists, being executed in front of our eyes by other creators. I even had a spat with a fellow creator, because we had similar ideas being executed around the same time. Every creator was going through some kind of creative block in this period.